All accompanied by decidedly innovative forms of communication. The newsletter points out that the Commissioner General’s Office for Italy at Expo 2020 Dubai is present on Facebook, Twitter, Instagram, YouTube and LinkedIn, as well as on TikTok , the social platform that’s very popular among youths.
Italy is currently the only one out of the almost 200 countries and organisations present in Dubai to have a profile on this channel. The initiative is aimed at giving visibility to and promoting Italy’s economic and industrial system in key Asian countries, where an extremely high number of people use the platform.
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